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Helping you grow your ecommerce business

Hi, I'm Bradley, an industry advisor with over 25 years of experience in retail, buying, trading, business development, and e-commerce.

My career began as a Selling Assistant in Kidswear at Littlewoods retail, a British family-run business, where I learned the retailing foundations that I use today and moved on to Selfridges to learn about leadership.

With my authentic leadership style and on-the-ground experience, I've led large teams in physical stores and opened a new store with House of Fraser, building strong relationships with stakeholders and encouraging brands to sell in-store.

Later, I joined John Lewis, leading nursery, baby, kidswear and menswear online, and discovered my passion for e-commerce and all things digital. Here, I introduced market-leading technologies such as CGI, AI, and automated copywriting to enhance the customer experience and streamline business process.

At the V&A Museum in London, I turned the online business around and led a matrix team to prioritise the digital roadmap and improve the customer experience. I created a 3-year business plan to achieve ambitious growth and excite customers through improvements to user journeys.

With my wealth of experience, I've now decided to move to being self employed and helping others to grow their e-commerce businesses.

My Services

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